Second Edition

Want to increase your patient volume? Learn the 9 things you need to do to create measurable growth. John Luginbill’s second release of the book is now available for purchase.

“John Luginbill provides healthcare C-suites and marketing professionals with an invaluable road map for controlling their own new patient development and market share destiny.”

Stewart Schaffer
Chief Marketing and Strategy Officer
BayCare Health System

“John Luginbill has an uncanny ability to pinpoint just the right moment to lay down in front of the prospective patient with a message that startles them into action.”

Rebecca Carl
Chief Marketing Officer
Indiana University Health