Elasta QP
In the first year of their hair care product restart, we helped Elasta QP drive a 17% increase in sales by focusing on a few products and a very narrow demographic in key test markets. They saw scalable sales growth year over year. And were bought by investors a 5 years after the initial relaunch.
Clarian Health
A suburban hospital needed to increase low volumes in their cath lab while supporting their brand focused on community. We developed a playful 4-week competition among the four major towns in the market, driving 372 pre-episode targets to take an online heart evaluation. The consumer gained a point for their town, and peace of mind. The hospital gained dozens of new cardio patients.
IU Simon Cancer Center
Between 2000 and 2005, the percentage of women receiving mammograms dropped from 70% to 66%. We helped IU Simon Cancer Center reverse the trend by giving a quick, easy way to schedule mammograms online. Mammograms were increased by 80%, and thousands of lives were saved.
